Sicilia en Primeur 2026: Palermo becomes the wine capital from 11 to 15

Sicilia en Primeur 2026: Palermo becomes the wine capital

When: 11-15 May 2026 — Where: Palermo, Sicily

Sicilia en Primeur returns to Palermo as an international preview event for the latest vintages. Aimed at journalists and industry professionals, the festival highlights Sicily’s wine production and its cultural and territorial roots.

• Enotours across 12 routes exploring Sicily’s wine areas;
• Technical tastings and company stands presenting the new vintages;
• Talks and a conference bringing together producers and experts on production, markets and wine tourism;
• Visits to participating wineries and territory-focused promotional activities.

Research by Nomisma Wine Monitor for UniCredit points to wine tourism as a strategic asset that generates economic value and helps present wine as a cultural product. Organisers and sector associations emphasise combining wine experiences with cultural and gastronomic offerings to attract visitors and support Sicilian wine exports.