in-italy.it
Salotto InItaly
People inItaly
inItaly Channel
in-italy.it

Rivista online registrata al Tribunale di Napoli n. 43 del 23/03/2022


Direttore: Lorenzo Crea

Editore: Visio Adv di Alessandro Scarfiglieri


Insight italia srl (concessionario esclusivo)


Powered by NDB Web Service Srl
Engineered by Bee Web Srl
About UsWhat we doBecome ExplorerBecome Excellent CrafterPress area
Work with usTerms of usePrivacy PolicyCookies Configuration
in-italy.it

Rivista online registrata al Tribunale di Napoli n. 43 del 23/03/2022


Direttore: Lorenzo Crea

Editore: Visio Adv di Alessandro Scarfiglieri


Insight italia srl (concessionario esclusivo)


Powered by NDB Web Service Srl
Engineered by Bee Web Srl
Viaticus in Massa Martana: the Festival of Small-Scale Tourism debuts | inItaly | True Italian Experience - inItaly
Umbria · Perugia

Viaticus in Massa Martana: the Festival of Small-Scale Tourism debuts

By Redazione · May 15, 2026 · ≈ 1 min
Umbria · Perugia

Viaticus in Massa Martana: the Festival of Small-Scale Tourism debuts

Viaticus: a festival for Italy's small-scale tourism in Massa Martana When: 24–26 May 2026Where: Massa Martana (PG) — Postal code 06056 Viaticus debuts as a festival dedicated to e…

By Redazione · May 15, 2026 · ≈ 1 min
Viaticus in Massa Martana: the Festival of Small-Scale Tourism debuts

By Redazione · May 15, 2026 · ≈ 1 min


R
Written by
Redazione

Related articles

From Black Truffle to UNESCO Safeguarding: National Truffle Study
Ragusa: Institutional Visit to the Camarina‑Cava Ispica Archaeological
XI Placito Capuano in Capua: historical reenactment and guided monument
Laigueglia: the Ligurian village where the historic center meets the
Museums Uniting a Divided World: Meeting at the Royal Palace of Caserta
European Night of Museums 2026 at Sapienza: 17 venues open on May 23
From Black Truffle to UNESCO Safeguarding: National Truffle Study
Ragusa: Institutional Visit to the Camarina‑Cava Ispica Archaeological
XI Placito Capuano in Capua: historical reenactment and guided monument
Laigueglia: the Ligurian village where the historic center meets the

Discover the area
Sign up and be the first to discover festivals, concerts, exhibitions, and unmissable events near you.
Email
I declare I have read the privacy conditions. 

Viaticus: a festival for Italy's small-scale tourism in Massa Martana

When: 24–26 May 2026
Where: Massa Martana (PG) — Postal code 06056

Viaticus debuts as a festival dedicated to enhancing small-scale tourism and local communities. Promoted by the Municipality of Massa Martana within a PNRR-linked project, the event brings together operators, communicators, institutions and residents to design shared strategies for cultural, landscape and economic valorisation of the village and surrounding areas.

Main programme highlights

  • Immersive tours: routes that explore nature, art and archaeology in the historic centre and nearby countryside.
  • Two public days: open meetings, hands-on workshops and presentations for residents and visitors.
  • Technical day for professionals: in-depth sessions and national case studies on topics such as food & wine (olive oil and wine), walking routes and soft mobility (cycling).

Why attend

The festival aims to become a replicable model for other Italian villages by promoting a participatory approach to tourism communication: not merely promotional messages, but practices rooted in daily life and direct knowledge of places. It is a networking opportunity for local operators, a learning moment for communication professionals and a platform for residents to engage in territorial development projects.

Practical note: check the municipality's official channels or local tourist offices for detailed schedules of tours and sessions. Village coordinates: 42.7765715, 12.5241294.

Where it is

Location: 06056 Massa Martana PG, Italia

Coordinates: 42.7765715, 12.5241294

Open in Google Maps

The city welcomes you